Serenbe: On How to Build Sustainable Communities, the Biophilic Business, and A Brand That Outlives You
May 18, 2023
5 Quotes from 5 Leaders to Power Your Brand’s Journey
October 3, 2023
In this episode of Building A Better Brand™, Dr. Marcus Collins, an Award-winning Marketer and former Chief-Strategy-Officer at Wieden+Kennedy (New York), joins Tony Triumph to deep-dive into his former role of running digital strategy for Beyoncé, as well as contributions to the launch and success of brands like Google’s “Real Tone” technology, the “Made In America” music festival, and the Brooklyn Nets. We’ll also discuss his new bestselling book, For The Culture: The Power Behind What We Buy, What We Do, and Who We Want To Be, where he examines the influence of culture on consumption and unpacks how everyone from marketers to activists can leverage culture to get people to take action.
We’ll also discuss his new bestselling book, For The Culture: The Power Behind What We Buy, What We Do, and Who We Want To Be, where he examines the influence of culture on consumption and unpacks how everyone from marketers to activists can leverage culture to get people to take action.
Listen on Apple, Spotify, Google and any major podcast distributor.
